November 2011
6 posts
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WatchSave 1 life by sharing and donating
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Take a dog on a vitural walk →
A free £1 goes towards abandon dogs via taking a dog for a walk across the web - At 50p you get a giant dog taking over you screen! (insert scream)
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How To Create An International Campaign Within 4...
Pt 1 gave us a run down of the events and conversations that took place in creating the Planet Before Protocol campaign. But what could be considered the 10 crucial steps in its creation
Journalists - Without them there would be no campaigns ever. - FACT
Sharing - I love Twitter and for this campaign it has been the dominate tool; it’s speed of communication and its simplicity in...
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How To Create An International Campaign Within 4...
At 21:42 (GMT) on 29th October 2011 the Planet Before Protocol campaign was launched - its website, its petition, its bonus mini-game and of course it’s Twitter and Facebook pages were all set up to be spread far and wide by the 60+ people involved in its creation from around the globe.
But what steps did it take to get a global campaign up and running in 4 days? and what is the Planet...
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